《Built to Last》

《Built to Last》

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作者: Jim Collins / Jerry I. Porras
出版社: HarperBusiness
副标题: Successful Habits of Visionary Companies ( Harper Business Essentials )
出版年: 2004-11
页数: 368
定价: USD 29.99
装帧: Hardcover
ISBN: 9780060566104

内容简介  · · · · · ·

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"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies." So write Jim Collins and Jerry Porras in this groun...




作者简介  · · · · · ·

Jim Collins has authored or co-authored four books, including Built to Last and Good to Great. Driven by a relentless curiosity, Jim began his research and teaching career on the faculty of Stanford’s Graduate School of Business, where he received the Distinguished Teaching Award. In 1996, he returned to his hometown of Boulder, Colorado, to found his management laboratory, whe...



目录  · · · · · ·

Author’S Note
Acknowledgements
Introduction tO the
Paperback Edition
Preface
Chapter l:The Best 0f the Best
· · · · · · ()
Author’S Note
Acknowledgements
Introduction tO the
Paperback Edition
Preface
Chapter l:The Best 0f the Best
Chapter 2:Clock Building,Not Time Telling
Interlude:No“Tyranny of the OR”
Chapter 3:More Than Profits
Chapter 4:Preserve the Core/Stimulate Progress
Chapter 5:Big Hairy Audacious Goals
Chapter 6:Cult—Like Cultures
Chapter 7:Try a Lot 0f Stuff and Keep WhatWorks
Chapter 8:Home-Grown Management
Chapter 9:Good Enough Never Is
Chapterl0:The End of the Beginning
Chapterll:Building the Vision
Epiogue:Frequently Asked Questions
Appendix 1:Research Issues
Appendix 2:Founding Roots of
Visionary Companies and
Comparison Companies
Appendix3:Tables
Appendix4:Chapter Notes
Index
· · · · · · ()
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